What do you mean by marketing?

'Exchange is the essence of marketing'. Comment.

State three things, Which are important in respect of exchange.

What does the term 'need' mean in the marketing sense?

Who is a Marketer

One manufacturer of electronic product produces such products which need special care while using it. But the co. has not given the instructions to consumers. If you are the manager of that co. what steps you would take?

How can marketing help a firm to build its goodwill in the market?

What role does marketing play in the success of a firm?

How does marketing help a firm to build its product image in the market?

How does 'marketing' help in satisfying wants of people?

How does marketing manager react to a situation of reducing demand?

Explain any three functions of labelling.

What is Price Mix? Explain briefly the factors to which the marketers should pay attention before fixing the price of the Product?

Suppose you are the manager in charge or advertising of an organisation manufacturing toys, which media would you recommend for advertising your product and why?

What do you mean by Physical distribution ? Explain its components.

What do you mean by Personal selling ? Explain the role of personal selling

Mention/state the five philosophies, by which the marketing efforts be guided. Also differentiate between them on the following basis.
(i) Starting point.
(ii) Means.
(iii) Main focus.
(iv) Ends.

Distinguish between advertising and personal selling 

What do you mean by Marketing Mix ? Explain its elements.

What do you mean by Product Mix? Explain its componets.