Recent Trends in Marketing Book Back Questions

12th Standard EM

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Commerce

Time : 00:45:00 Hrs
Total Marks : 30
    5 x 1 = 5
  1. Selling goods/ services through internet is

    (a)

    Green marketing

    (b)

    E- business

    (c)

    Social marketing

    (d)

    Meta marketing

  2. Which is gateway to internet?

    (a)

    Portal

    (b)

    CPU

    (c)

    Modem

    (d)

    Webnaire

  3. A company's products and prices is visually represented by

    (a)

    Shopping cart

    (b)

    Web portal

    (c)

    Electronic catalogue

    (d)

    Revenue model

  4. Green Shelter concept was introduced by group:

    (a)

    ACME

    (b)

    Tata

    (c)

    Reliance

    (d)

    ICI

  5. Pure play retailers are called

    (a)

    Market creators

    (b)

    Transaction brokers

    (c)

    Merchants

    (d)

    Agents

  6. 3 x 2 = 6
  7. What is service marketing?

  8. Define E-Marketing

  9. What is E-Tailing?

  10. 3 x 3 = 9
  11. Explain the importance of social marketing.

  12. Discuss the objectives E-Marketing

  13. Elucidate how E-Commerce differs from E-Business.

  14. 2 x 5 = 10
  15. Describe the various strategies pursued in recent day's marketers.

  16. Compare the concept of social marketing with service marketing

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TN 12th Standard EM Commerce free Online practice tests

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