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Published on: 27/06/2021
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Questions + Answers key
Take MCQ Commerce Test1.
Explain the merchant wholesalers?
2.
List the Indirect channel or distribution through middlemen?
3.
Explain the working of Auctioneers.
1.
Merchant wholesalers are a wholesaler who takes title to the goods. They are also sometimes referred to as distributors, dealers and jobbers. Merchant wholesalers are of two types. They are
i) Full-Service Wholesalers
ii) Limited Service Wholesalers.
i) Full-service wholesalers
They perform a broad range of services for their customers, such as stocking inventories, operating warehouses, supplying credit to buyers, employing salespeople to assist customers and delivering goods to customers.
ii) Limited services wholesalers
They offer fewer services to their customers but lower prices. They might not offer delivery services, extend their customers credit, or have sales forces that actively call sellers.
2.
Following are the indirect channel :
1. Contract Distributors or Contract Logistics.
2. Manufacturer - Value Added Reseller (VAR) or Distributor Customer.
3. Manufacturer - Channel partner - Consumers.
4. Manufacturer - Franchisor - Consumers
5. Manufacturer - Retailer - Consumers
6. Manufacturer - Wholesaler - Retailer - Consumer
7. Producers - Agent -Wholesaler - Retailer - Consumer
8. Manufacturer - Authorised Dealers - Consumers.
3.
(i) Auctioneers are agents who sell goods by Auction on behalf of their principals. Auction sale is made through a notification to the public.
(ii) The notice clearly mentioned the date, time, place clearly mentioned the date, time, place and details of goods which will be widely published through newspapers, posters, leaflets and announcements, etc.
(iii) Auction sale may be "with reserve" and "without reserve". In case of auction " with reserve" no sale can take place below the minimum price fixed by the seller, which is known as "reserve price".
(iv) In case of auction "without reserve" the auctioneer is bound to sell the product to the highest bidder. The price for which the bid is accepted is called "knocked down price".
(v) Striking a hammer on the desk indicates the acceptance of a bid by auctioneer. After the highest bid is accepted, the auctioneer becomes the agent for both the seller and the buyer.
(vi) For his services, the auctioneer is entitled to receive a commission, which is a certain percentage of the sale proceeds.
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Tamilnadu Stateboard 11th Standard Subjects

Maths

Commerce

Economics

Biology

Business Maths and Statistics

Accountancy

Computer Science

Physics

Chemistry

Maths

Biology

Economics

Physics

Chemistry

History

Business Maths and Statistics

Computer Science

Accountancy

Computer Applications

History

Computer Technology

Commerce

Computer Applications

Computer Technology

Tamil

English

French
Tamilnadu Stateboard Standards