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TN 12th Computer Applications மின்னணு தரவு பரிமாற்றம் Sample Question Papers Study Material - QB365 Set A

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TN 12th Computer Applications மின் - வணிக பாதுகாப்பு அமைப்புகள் Sample Question Papers Study Material - QB365 Set A

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TN 12th Computer Applications மின்னணு செலுத்தல் முறைகள் Sample Question Papers Study Material - QB365 Set A

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TN 12th Computer Applications மின் - வணிகம் Sample Question Papers Study Material - QB365 Set A

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TN 12th Computer Applications திறந்த மூல கருத்துருக்கள் Sample Question Papers Study Material - QB365 Set A

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TN 12th Computer Applications வலையமைப்பு வடமிடல் Sample Question Papers Study Material - QB365 Set A

12th Standard Commerce English Medium - Recent Trends in Marketing 3 Mark Book Back Question Paper and Answer Key 2022 - 2023

Published on: 03/09/2022

QB365 provides a detailed and simple solution for every Possible Book Back Questions in Class 12 Commerce Subject - Recent Trends in Marketing, English Medium. It will help Students to get more practice questions, Students can Practice these question papers in addition to score best marks.

Download Tamil Nadu 12th Standard Commerce question papers, model tests, one-mark questions, important questions, and public exam papers in PDF format. Free study materials and answer keys for TN State Board students.

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Questions:

Generic 3

2 x 3 = 6

Explain in detail about Niche marketing.

Discuss the objectives E-Marketing. (any 3)

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Answers Key:

Generic 3

2 x 3 = 6

(i) Niche marketing denotes a strategy of directing all marketing efforts towards one well defined segment of the population.
(ii) It is found by company by identifying the need of customers which are not served or under served by the competilors.
(iii) A niche market does not mean a small market, but it involves specilic target audience with a specialized oflering.
(iv) It aimed at being a big fish in a small pond instead of being a small fish in a big pond.
(v) For example, there are various cinema halls across India, but there are few which have recliner seats to offer.
(vi) The sports channels like STAR Sports, ESPN, Star Cricket are the examples of Niche market.

The following are the objectives of E-Marketing:
(i) Expansion of market share
(ii) Reduction of distribution and promotional expenses
(iii) Achieving higher brand awareness.
(iv) Strengthening data - base